Make your Halloween shop windows unique, with Twinkly lights.

For merchants and visual merchandising professionals, designing eye-catching Halloween shop windows capable of standing out from the crowd is a recurring challenge that recurs promptly every year at the end of summer. In fact, every Halloween window display must not only be original and attract attention but must also respect the values ​​and peculiarities of the brand or shop they want to represent. This year there is one more solution, which literally shines with its own light: it is the Twinkly lights!

What are Twinkly lights?

In case you've never heard of them, Twinkly lights are the latest generation of programmable LEDs for decorations, events and set-ups. And why not, even for Halloween shop windows. Twinkly LED RGB lights, available in different formats and controllable via app. Using them is very simple: just arrange the LEDs at will in the Halloween shop windows scan them with your smartphone camera, the Twinkly app will recognize the position of each individual LED and make a mapping of them. At this point you can choose between the desired lighting effects from an online library, many of which are dedicated to the Halloween party. Alternatively, you can literally draw with light, deciding which LEDs to turn on and with which colors.

Halloween shop window ideas that shine with their own light

How many times, walking through the streets of the center, on a gloomy day in mid-October, do you happen to come across the banality of an improvised Halloween window? The fishing line makes cardboard bats fly, the frayed cotton cobwebs hold a large rubber spider, while a plastic pumpkin is illuminated from the inside by a small light bulb powered by a battery which will inevitably run out well before the fateful 31st. And so there are dozens of personality-less Halloween window displays that certainly don't know how to capture the attention of a passer-by, or imprint a memory in his short-term memory. Halloween window dressing should be something to stop for a moment to savor the childish wonder of what is beyond the ordinary, and in this, light is our ally. With Twinkly lights, creating a memorable showcase will be a matter of minutes and you can always have total control of the play of light, with the possibility of timing the effects, modifying them in real time and programming the switching on and off of the system to greater energy savings. Twinkly lights don't rule out other Halloween showcase ideas. In fact, they can be easily integrated with any other type of window dressing and enhance an existing visual merchandising artistic work.

How many Twinkly lights do I need in my windows for Halloween?

Of course, there is no hard and fast rule that requires a minimum number of Twinkly lights to be used to obtain an impactful effect and even with a single kit it will be possible to obtain truly amazing effects. However, we can always refer to the aphorism "Melius abundare quam deficere", especially if we consider that it is possible to coordinate and control many Twinkly kits at the same time, creating coordinated effects that can be managed through a special function of the app that allows them to be arranged in a virtual space that recreates that of the Halloween window.

 You can find here the whole collection of Twinkly lights.